Rubik's Cube movie is happening from Ashok Amritraj's Hyde Park Entertainment and Endeavor Content

Nearly 50 years after its debut, the Rubik's Cube is ready for its big-screen close-up with a new movie in the works.

Producer Ashok Amritraj's Hyde Park Entertainment is teaming up with Endeavor Content for a feature based on the popular toy, according to Deadline.

Both Hyde Park and Endeavor are also teaming up with Glassman Media to develop a game show centering on the popular puzzle.